For prosGet roof quotes

For roofers & insurance agents

Homeowners ready to talk. Delivered your way.

HomeModel sends you leads, live calls and clicks from homeowners in your area, priced per result and capped to your budget.

  • No setup fees or contracts
  • Leads, calls and clicks
  • API & CRM delivery

Start receiving customers

No setup fees. Most partners are live within a week.

I am a
Where your state requires one.
What do you want to buy?
Job types

Three ways to buy

One homeowner. The right channel.

Our assistant decides in real time whether a homeowner is best served by a callback, a live call or a website, and routes them to the partner who values them most.

Leads

Exclusive & shared leads

Full contact details, the project answers, and a named-company consent certificate, delivered in real time.

Calls

Live inbound calls

Homeowners who want to talk now dial straight into your office. Pay only for calls over your minimum duration.

Clicks

Pay-per-click traffic

Researching homeowners visit your site or quote page. Great for brand campaigns and your own funnels.

Built for partners

Everything you'd expect. Nothing you don't.

Your service area only

Target by ZIP, county, radius or state. Nothing outside your map.

Caps & bids you control

Daily and monthly caps, per-channel bids, and pause anytime from the portal.

Real-time delivery

Straight to your CRM by API, or by email and text, seconds after the homeowner finishes.

Consent on every lead

Your company is named in the homeowner's consent, with a TrustedForm certificate attached.

Exclusive or shared

Buy exclusive leads, or shared (up to three buyers) at a lower price.

Fair returns

Bad numbers and duplicates can be returned under our published policy.

Getting started

Live in about a week.

1

Apply

Tell us about your business, service area and budget. It takes two minutes.

2

Verify & set up

We confirm your license and insurance, then set your caps, bids and delivery.

3

Start receiving

Leads, calls and clicks start flowing. Adjust or pause anytime from your portal.

Partner FAQ

What partners ask first.

How are leads priced?
Per result, by channel: a price per lead, per qualified call, or per click. Exclusive leads cost more than shared ones. You set bids and caps.
How do you handle TCPA consent?
Every lead includes the homeowner's express written consent naming your company, plus a TrustedForm certificate and the exact disclosure text shown. Opt-outs are passed to you within one business day.
Can I get leads for insurance and roofing?
Yes. Contractors, agencies and carriers each set up separate campaigns with their own fields, filters and pricing.
What technology runs HomeModel?
HomeModel runs on boberdoo for lead distribution, ping-post and the Omni assistant.